Business Solutions on Demand: Transform the Business to Deliver Real Customer Value

Mark Vincent Cerasale, Merlin Stone, «Business Solutions on Demand: Transform the Business to Deliver Real Customer Value»
Kogan Page | ISBN: 0749441720 | 2004 | CHM | 278 pages | 1.42 MB

Based partly on IBM’s own transformation, and partly on the transformations that IBM has helped its clients to achieve, this ground-breaking book shows how companies can increase sales and improve margins by introducing a range of solutions. It draws upon IBM’s highly readable and fast-paced, Business Solutions on Demand emphasizes that for today’s business to compete and survive, it has to exceed the expectations of its customers.

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Posted in: Business